20% Blue Light Card discount on full priced items

About PDPaola Jewellery

PDPaola JewelleryPDPaola Jewellery

About PDPaola Jewellery

In 2014 siblings Paola and Humbert decided to quit their jobs in Architecture and Finance to fulfil their vision of creating a unique jewellery brand. Based in Barcelona, PDPAOLA has taken the world by storm and is now an internationally recognised brand. PDPaola is now available to buy at Niche Jewellery Leigh-on-Sea, and on our website with free UK delivery.

PDPaola stands for creativity, family, boldness, confidence and humbleness. They create real jewellery for real women, in high quality Sterling Silver with either Rhodium or 18ct Gold Plating. The 3 microns of 18ct gold plating ensure a long lasting finish to each piece of gold PDPaola jewellery. A three year guarantee with every piece is testament to the level of quality.


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From design to logistics, every PDPaola team member is dedicated to creating amazing products and providing a brilliant experience to keep surprising their customers. At Niche Jewellery we love to curate collections of jewellery by cutting edge designers like PDPaola.

The goal of the PDPaola team is to inspire the women who, in turn, inspire them every single day. Their jewellery is high quality, stylish and designed for real women. PDPaola believes environmental and social responsibility is the way forward. 

Whilst they are transparent that PDPaola is not a sustainable jewellery brand today, they are ready to hold themselves accountable and want their actions to serve as the foundation for driving transformation. PDPaola's goal is to realise a more responsible jewellery industry and are on the journey towards it.

At Niche Jewellery, we have hand selected a stunning range of PDPaola earrings, necklaces, bracelets and rings, available in our Leigh-on-Sea boutique jewellery store and out our online jewellery shop with free UK delivery. Want to know more? Just contact us here with any questions.


In their own words

To walk unfamiliar territories
To start new journeys, or finish others.

To love without conditions
To be there for one another.

To know when you don’t know (and say you don’t know)
To learn from others.

To bring your whole self always
To lead the way, and inspire others.

These are the things that move us.
This is PDPAOLA.

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PDPaola Jewellery sale

If you are looking for PDPaola earrings, necklaces or other jewellery at the best possible price, you can rest assured our prices are in line with the brand's minimum recommended retail price. From time to time we will have a sale on selected jewellery and if there is a PDPaola jewellery sale we will offer up to the same discount on PDPaola jewellery.

You can get 10% off your first order by signing up to our newsletter, where you will get the latest jewellery news and tips, and be the first to hear about our special offers.

We also offer a 20% discount for Blue Light Card holders. If you have a Blue Light Card, take a look at our offer on the Blue Light website.


What makes PDPaola jewellery special?

Attention to detail. The creative process starts at PDPaola in Barcelona, where the team creates every design with extreme care. Starting with the first sketch, they select the material and develop the final samples of every piece. The manufacturing process then combines handcrafting expertise with the latest technology. Through digital design, molding, wax tree, carving, polishing, plating, stone setting and quality control, PDPaola brings an exceptional finish to every piece.

PDPaola jewellery is high quality. The manufacturing process is completed by a team of craftspeople who demand an exceptional finish. The expertise of hand-finished details and high precision of the tools in PDPaola's manufacturing facilities allow this. The standard of quality is supported by a 3 year warranty on every piece of PDPaola jewellery. Crafted in sterling silver, our collection of PDPaola at Niche jewellery features silver pieces which are plated in rhodium for long lasting shine and anti-tarnish, as well as 3 microns plated 18ct gold vermeil pieces.

PDPaola is inspired. The PDPaola brand is a balanced combination of the creative and business worlds, working together towards the disruption of the jewelry industry. Creativity, family, humbleness, confidence and boldness are what inspires them.

PDPaola is working on sustainability. PDPaola is approaching sustainability as an ongoing journey. The company has taken up the challenge to do better and is committed to considering the impact of their decisions on workers, society and the environment. They are tranparent about their efforts and the fact that they are not yet sustainable.

PDPaola is taking the world by storm. Now available in over 2000 outlets worldwide, PDPaola has come a long way since 2014. But in South Essex the only place you'll find it is in Niche Jewellery, Leigh-on-Sea, so why not drop in today and treat yourself to a new PDPaola necklace, earrings or other jewellery to add top quality style to your look.

Personalise your look with PDPaola jewellery. We especially love the letter necklaces to create a personalised jewellery look or give a tailored and thoughtful jewellery gift. The unique charm bracelet and necklace is another way to personalise your look . You can also create a unique look with a curated selection of PDPaola earrings, whatever the occasion. Shop our collection of PDPaola jewellery at Niche Jewellery, available online and in our Leigh-on-Sea store.