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Read more about Swarovski

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716 items

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Where Swarovski started

One of the oldest jewellery brands still on the market today, founder Daniel Swarovski’s mastery of crystal cutting has defined the company since 1895. His enduring passion for innovation and design has made it one of the world’s premier jewellery and accessory brands, with the family carrying on the tradition of providing sparkling everyday style to women around the world. Daniel Swarovski's vision was to create 'a diamond for everyone', prompting him to invent an electric machine to cut crystal more accurately than ever before. 

Who is behind Swarovski? 

After its inception by Daniel Swarovski, the brand is carried on today by the Swarovski family. Inspired by decades of collaboration with the likes of Christian Dior, the Swarovski family opened its first boutique in the 1980s, featuring Swarovski Jewellery and collectible crystal figurines and Christmas decorations. Swarovski now brings out inspiring and cutting edge designs every season, never failing to thrill customers with its unique creations from the classic to the whimsical. 

What is unique about Swarovski?

Swarovski really is a one and only. One of the oldest jewellery manufacturers still on the market today, the unmistakeable sparkle of Swarovski crystal or pearl adorns each unique piece of jewellery. The speed at which new designs are produced means that certain piece can be in high demand, and once they are sold out they are no longer available on the new jewellery market. Swarovski Crystal figurines and decorations are also extremely popular and there is nothing else like it on the market. New cuts, shades and sizes of Swarovski Crystal are conceived daily at the Wattens headquarters, pushing the boundaries of Crystal design. Different settings and techinques give rise to stunning and unique designs that are ahead of the trend.

Why we love Swarovski Jewellery

At Niche Jewellery we have carefully selected each of our brands in response to our customers' needs and wants for their jewellery collection. We noticed that customers wanted sparkling but affordable jewellery, that shines like diamonds but is much more affordable. They also love new designs and await the collections that are ahead of the curve and will be the classics of tomorrow. With Swarovski there is always something new and innovative, yet many designs are so classic that we have even had customers choose Swarovski Crystal rings instead of diamond rings as their engagment and wedding or eternity rings. We love the new designs constantly coming out and await the new collections just as eagerly as our customers. We especially love iconic collections like the Slake and Power bracelets, Swarovski phone cases, and the every popular Angelic and Attract ranges. 

Buy Swarovski online UK

Niche Jewellery is an official Swarovski stockist UK. We stock a large range of bracelets, bangles, necklaces, pendants, earring and rings, as well as Crystal decorations and figurines, and accessories like pens and phone cases. Niche Jewellery is the place to shop for your new Swarovski piece, or to find a sparkling gift for a friend or loved one. Every piece of Swarovski jewellery, crystal and accessories comes beautifully presented in luxury branded jewellery gift packaging. Buy Swarovski jewellery online at Niche Jewellery, with free UK delivery and 30 day returns. Discover Swarovski or add to your Swarovski collection at Niche Jewellery today.